Welcome to Carlos Inspire Show!
Sept. 7, 2026

Is AI Lying to You, or Are You Lying to Yourself?

Is AI Lying to You, or Are You Lying to Yourself?
Is AI Lying to You, or Are You Lying to Yourself?
Carlos Inspire Show
Is AI Lying to You, or Are You Lying to Yourself?

The AI industry is burning four hundred billion dollars to bring in fifty-five billion in revenue, and Ed Zitron just said the quiet part out loud on Diary of a CEO. Carlos breaks down both sides of the bubble debate from inside enterprise tech sales, then makes the case for a mindset that wins no matter which way it breaks.

AI

Ed Zitron just told Steven Bartlett that generative AI is "a con" — and he's got the numbers to back it up. Fifty-five billion in real industry revenue against four hundred billion in capex spend this year. Carlos doesn't pick a side. Instead, he breaks the debate down from inside enterprise tech sales, where he watches AI deals get scrutinized in real boardrooms every week, then pivots into the question that matters more than who's right about the bubble: is AI getting smarter while we get lazier? Question everything, trust no one — including whichever side of this argument you already picked.

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Fifty-five billion dollars. That's the real revenue in the entire AI industry right now. All of it. Every company. Add it up.

Four hundred billion dollars. That's what the seven biggest tech companies on earth are spending this year alone just to build the data centers behind it.

Fifty-five billion coming in. Four hundred billion going out.

That gap is sitting in the actual filings right now. And almost nobody in Silicon Valley wants to say the sentence out loud.

Somebody is about to lose an enormous amount of money on this bet. The only question is whether it's them, or whether it's you.

But before you answer that question, I want to ask you a harder one.

When's the last time you actually thought about your own thinking?

Not what you believe. Not what you were told to believe. How you got there.

You've probably seen the clip by now. A guy named Ed Zitron sat down with Steven Bartlett on Diary of a CEO and said the word everybody in Silicon Valley is terrified of.

He called generative AI "a con."

Before you decide which team you're on, hear the numbers he's actually working with. Because they're not made up.

OpenAI and Anthropic together raised two hundred and seventeen billion dollars in the first half of this year alone. They'll need roughly a hundred and fifty billion each, next year, just to keep the lights on. The cloud giants, Microsoft, Google, Amazon, are pointing at OpenAI and Anthropic's growth to justify their own spending. And OpenAI and Anthropic are pointing right back at the cloud giants' infrastructure to justify theirs.

Nvidia invests billions into the AI labs. The AI labs turn around and spend that same money buying chips from Nvidia. Microsoft invests in OpenAI. OpenAI runs on Microsoft's cloud, paid for with money Microsoft handed it. Follow the dollar far enough and it just walks in a circle.

Everybody's leaning on everybody else. Nobody's standing on solid ground.

That's Zitron's case. And I'm not going to sit here and tell you he's wrong about the money. The money is the money.

But here's what I live by, and it's saved me more times than I can count. Question everything. Trust no one. Including the guy calling it a con. Including the guys telling you it's the future. Especially including yourself, when you haven't done the work to know why you believe what you believe.

I'm not watching this bubble from the outside. I'm selling into it. Every single week.

I'm in enterprise technology sales. Cloud networking, security, infrastructure. Real budgets, real decision-makers, real Fortune 500 boardrooms. Here's exactly what I'm hearing on the other side of the table right now: buyers asking me to prove the return before they sign anything. Deals that used to close on the word "AI" alone are getting sent back for a second look. I had one deal that would've closed in a single call eighteen months ago sit in review for six weeks, because somebody finally asked, "show me the return, not the roadmap." That energy in the room has changed in the last year. You can feel it.

And at the same time, I use this stuff every single day. Claude, CLAUDE CODE, GPT, CODEX Perplexity, GROK BOT. Not because someone told me to. Because it makes me faster at my actual job. That's not a theory for me. That's Tuesday.

It's both. The financing behind it can be a house of cards, and the tool in your hand can still be the sharpest edge you've got. Those two things are not in conflict. They never were.

And this isn't just a boardroom problem. If you're closing your own deals, building something on the side, or just learning to use these tools for the first time, you're standing in the exact same spot I am.

I learned "question everything, trust no one" before I ever touched a keyboard.

I was seven years old, selling bread on the streets in Brazil. Up before sunrise, basket on my BICYCLE, riding five miles to post up on the same corner every single day, rain or shine. And even at seven, I could tell the difference between a seller who was hyping me and a seller who actually had something worth buying. The hype guys were loud. They had the best pitch. Half the time they had the worst bread.

The ones who lasted, the ones who were still on that corner a year later, weren't the loudest. They didn't need the hype, because what they were selling actually worked.

That's exactly what's happening in AI right now, at a trillion-dollar scale. There's a mania on top, and there's a real tool underneath it. Your job isn't to pick a side in the argument. Your job is to tell the difference. And you can't tell the difference for someone who's never learned to question their own thinking first.

Here's what's bothering me more than the bubble.

Every headline is about how fast AI is getting smarter. Self-learning. Self-correcting. Getting better every single month without anyone touching the code by hand.

Nobody's asking the other half of that question.

Are we?

Are you learning as fast as the tool in your pocket? Or are you letting it think for you, so you don't have to?

Because that's the real bubble I'm worried about. Not the one in the stock market. The one in our heads. The one where we get so used to asking AI for the answer, we forget how to ask ourselves the question.

I've watched smart people stop reading the fine print because the AI said the contract looked fine. I've watched people stop learning a skill from scratch because the tool already knows it, so why bother.

So here's my challenge, and I'm putting myself in it too. Stop using AI just to get answers. Start using it to get challenged. Ask it to argue with you. Ask it to poke holes in what you believe. Make it defend its answer, the same way you'd grill a two-hundred-billion-dollar company's numbers before you trusted them.

You already know how to question the smartest machines on earth. When's the last time you turned that same question on yourself?

If Zitron's right, and this pops in 2027 the way he says it will, a lot of paper wealth disappears overnight. Stock portfolios. 401(k)s sitting in index funds loaded with the same seven companies. People who bet their whole future on a story, and the story stopped being told.

And if the tech CEOs are right, and this really is the biggest wave since the internet, a lot of people are still going to miss it. Because they spent the whole time arguing about whether it was real instead of building something they actually controlled.

This isn't the first time the hype outran the balance sheet. The dot-com crash in 2000 wiped out trillions in paper wealth almost overnight. Some of those companies were built on nothing. Amazon and Google were also born out of that same wreckage. The technology wasn't the lie back then. The financing was.

Either way, the lesson is the same one my wife and I built our entire business around. You don't get to control the market. You don't get to control the headlines, the earnings calls, or what Ed Zitron says on a podcast next week. What you can control is whether your own money is sitting somewhere that wins no matter which way this breaks.

That's the real reason my wife and I built DisruptorsCode.com. Money that grows tax-free when markets go up, and doesn't lose a dime when they crash. Not a bet on AI being real or fake. Just what you build underneath the bet, so the bet can't take you out.

If some part of you already knows you should look at this, that's the safest next step. DisruptorsCode.com. Book a call there, and email info@carlosinspire.com first so we can confirm we're licensed in your state.

If you're running a company, closing deals, building something from your kitchen table, or just trying to figure out where you stand on all this AI noise, forget the headlines. "AI is a bubble" and "AI is the future" are both somebody else's take, built to get clicks, not to run your life.

I'm not here to hype you up or scare you. I'm here to keep it a hundred with you, because I actually want to see you win. Not just me. All of us. Parents trying to figure out what to teach their kids. Teachers trying to figure out what cheating even means anymore. It doesn't matter which room you're standing in.

Use the tool like it's real, because right now, it's making real people faster at real jobs. I'm one of them. Protect your money like the bubble is real, because the debt and the circular financing Zitron is pointing at are real too. And sharpen your own mind like your life depends on it, because it does.

You don't need to win the argument about AI. You need to win regardless of how the argument ends.

That's not fence-sitting. That's the only position that survives contact with reality.

The kid selling bread on that street corner didn't know anything about data centers or capital expenditures.

But he knew one thing that still holds up thirty-seven years later.

Hype doesn't feed you. Substance does. And the people who confuse the two are the ones who get left holding the bag when the music stops.

So use the AI. Question the bubble. Protect the money. Sharpen your own mind while the machines sharpen theirs. Do all four at once. You don't have to choose.

Question everything. Trust no one. Starting with the voice in your head telling you it's too late to start.

You know the drill, the days that break us are truly the days that make us.

Thanks for listening and watching the episode. We just crossed 1.2 Million downloads. Thank you.

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